Editorial

Find the right words and learn to write and edit with your audience in mind. From proofreading to copy writing, to creating Search Engine Optimized (SEO) content, you’ll get your message across if you use web-savvy text techniques that keep you on point.

Writing and editing for print

No matter the level, editorial work is about professional language skills. Nyman Ink’s writers/editors are experts at crafting language that suits an organization’s tone and voice. We know that writing for print means writing timeless copy (without sacrificing modernity or a hip image in the process).

Writing and editing for the web

Editorial work runs the gamut from proofreading to stylistic editing, to original research and writing. But writing for the web is completely different from writing for print. The creation of web-friendly text requires a different approach and skill set from writing for print documents. Web writing has to appeal to the surfer’s short attention span. It has to be attention grabbing in order to capture readers in a saturated environment. And, it has to take into account search engine optimization (SEO).

Related work

Family Service Toronto Annual Report 2010-11

Baycrest Foundation Landing Page

Disney Destinations Newsletter

The Blaney McMurtry Annual Review and Brochure

The Kinark Helping Families Website